thepowertoolwebsite.com

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Crafts & DIY·operated by Henley Industries LLC·Mediavine confirmed live since Feb 2026

Traffic, Aug 2026

3K

monthly visits

Est. revenue

$20 to $87/mo

modelled, and traffic estimates move it

Domain Rating

15/100

backlink authority

Global rank#5,971,419

Bounce rate33.2%

Pages per visit1.9

Avg duration1m 49s

Domain registered2018 · 8 years

01

Ad setup

confirmed live on Mediavinescripts.mediavine.com/tags/the-power-tool.js

Read from the config file the site loads, not from what the network claims. Compare this setup to its peers

Placements 25Demand partners 38Site ID 5044Ad Manager network 22644714210Setup lazy loading, header bidding, price floor $0.50, 3 sticky units, videoCategories Arts & Crafts, Hobbies & Interests, Remodeling & Construction

PlacementPositionDevicesSizes

leaderboard_atfleaderboard atf728x90, 970x250, 970x90

leaderboard_btfleaderboard btf

02

Historical trend

Feb 2026 to Sep 2026

Monthly visits

04

Top countries

US

06

Technology

Hosting

Nginx

07

Ads.txt partners

138 entries

Every ad system the publisher authorizes to sell its inventory, with the account ID and relationship it declares.

33across.com0013300001jlr99AAARESELLER

33across.com0013300001r0t9mAAARESELLER

adform.com2657RESELLER

adform.com2996DIRECT

adform.com768RESELLER

amxrtb.com105199953DIRECT

aolcloud.net9560DIRECT

appnexus.com13099RESELLER

appnexus.com16480RESELLER

appnexus.com2758RESELLER

appnexus.com3626DIRECT

appnexus.com9979RESELLER

aps.amazon.com38918095-8e45-4332-88bf-226b3514cb64DIRECT

blis.com1247DIRECT

blockthrough.com5161256536244224DIRECT

chicoryapp.com1641021363254de6830750e1ca78e06dDIRECT

connatix.com2114078464564569DIRECT

connatix.com2122661585266952RESELLER

connectad.io534DIRECT

contextweb.com562036DIRECT

conversantmedia.com41025DIRECT

dxkulture.com12002DIRECT

e-planning.nete4ff9f6416211a05DIRECT

fabrik.com87DIRECT

genieesspv.jp38558DIRECT

google.compub-1601477034266482DIRECT

google.compub-1601477034266482RESELLER

gumgum.com9534DIRECT

Showing 28 of 138 entries.

leaderboard_mobile_atf

leaderboard mobile atf

phone

leaderboard_mobile_btfleaderboard mobile btfphone

sidebar_atfsidebar atf300x250, 300x600, 300x1050, 160x600

sidebar_btfsidebar btf300x250, 300x600, 160x600

adhesion_tabletstickyadhesion tablettablet728x90

adhesion_mobilestickyadhesion mobilephone320x50, 300x50

adhesion_desktopstickyadhesion desktop728x90, 970x90

content_mobilecontent mobilephone300x250, 320x50, 300x50, 300x600

content_btfcontent btf300x250, 336x280, 728x90

recipe_mobilerecipe mobilephone300x250

recipe_btfrecipe btf300x250

comments_mobilecomments mobilephone

comments_btfcomments btf

feed_mobilefeed mobilephone300x250

feed_btffeed btf300x250

content_ibv_desktopcontent ibv desktop

content_ibv_mobilecontent ibv mobilephone

recipe_ibv_desktoprecipe ibv desktop

recipe_ibv_mobilerecipe ibv mobilephone

sidebar_ibv_desktopsidebar ibv desktop

sticky_sidebar_ibv_desktopsticky sidebar ibv desktop

feed_ibv_desktopfeed ibv desktop

feed_ibv_mobilefeed ibv mobilephone

Bidders adaptMX, amazon, appnexus, centro, chicory, connatix, conversant, coolMedia, criteo, dxkulture, eplanning, gumgum, huddled_masses, improvedigital, indexExchange, kargo, lamark, mediadotnet, mediagrid, nativo, nexxen, nexxenNoTTD, openx, pubmatic, pulsepoint, roundel, rubicon, sharethrough, smartmedia, smilewanted, sovrn, the_trade_desk, thirty_three_across, triplelift, trustx, undertone, verizon, yieldmo

100.0%

03

Traffic sources

share of visits

Search organic

42.6%

Direct

24.5%

Referrals

8.3%

Display ads

5.4%

Social organic

5.1%

Mail

4.8%

Affiliate

2.9%

Search paid

2.4%

GenAI

2.3%

Social paid

1.6%

05

Network history

Running liveMediavinejoined Feb 2026, live for 7 monthsad config found on the site