hooper-labs.com

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operated by James Ezeilo·Mediavine confirmed live since Sep 2026

Traffic, Aug 2026

30K

monthly visits

Est. revenue

$180 to $781/mo

modelled, and traffic estimates move it

Domain Rating

24/100

backlink authority

Global rank#944,222

Bounce rate45.1%

Pages per visit2.3

Avg duration0m 26s

Domain registered2025 · 1 years

01

Ad setup

confirmed live on Mediavinescripts.mediavine.com/tags/04da1f8c-5950-4240-b3e2-b421af7c6736.js

Read from the config file the site loads, not from what the network claims. Compare this setup to its peers

Placements 25Demand partners 37Site ID 34048Ad Manager network 23371934645Setup lazy loading, header bidding, price floor $0.50, 3 sticky units, videoCategories Pro Basketball, Sports

PlacementPositionDevicesSizes

leaderboard_atfleaderboard atf

leaderboard_btfleaderboard btf

02

Historical trend

Jun 2026 to Aug 2026

Monthly visits

04

Top countries

US

82.9%

CA

7.9%

AU

6.8%

06

Technology

Analytics

Google Analytics 4

Hosting

Nginx

07

Profiles

Instagraminstagram.com/hooperlabs

YouTubeyoutube.com/@hooperlabs

08

Ads.txt partners

2 entries

Every ad system the publisher authorizes to sell its inventory, with the account ID and relationship it declares.

google.compub-1601477034266482RESELLER

google.compub-5414003383154275DIRECT

leaderboard_mobile_atf

leaderboard mobile atf

phone

leaderboard_mobile_btfleaderboard mobile btfphone

sidebar_atfsidebar atf

sidebar_btfsidebar btf

adhesion_tabletstickyadhesion tablettablet

adhesion_mobilestickyadhesion mobilephone

adhesion_desktopstickyadhesion desktop

content_mobilecontent mobilephone

content_btfcontent btf

recipe_mobilerecipe mobilephone

recipe_btfrecipe btf

comments_mobilecomments mobilephone

comments_btfcomments btf

feed_mobilefeed mobilephone

feed_btffeed btf

content_ibv_desktopcontent ibv desktop

content_ibv_mobilecontent ibv mobilephone

recipe_ibv_desktoprecipe ibv desktop

recipe_ibv_mobilerecipe ibv mobilephone

sidebar_ibv_desktopsidebar ibv desktop

sticky_sidebar_ibv_desktopsticky sidebar ibv desktop

feed_ibv_desktopfeed ibv desktop

feed_ibv_mobilefeed ibv mobilephone

Bidders adaptMX, appnexus, centro, chicory, connatix, conversant, coolMedia, criteo, dxkulture, eplanning, gumgum, huddled_masses, improvedigital, indexExchange, kargo, lamark, mediadotnet, mediagrid, nativo, nexxen, nexxenNoTTD, openx, pubmatic, pulsepoint, roundel, rubicon, sharethrough, smartmedia, smilewanted, sovrn, the_trade_desk, thirty_three_across, triplelift, trustx, undertone, verizon, yieldmo

GB

1.1%

HK

0.8%

03

Traffic sources

share of visits

Search organic

76.1%

Direct

10.9%

Referrals

5.0%

Social organic

2.6%

Mail

1.4%

Display ads

1.3%

Affiliate

1.2%

Search paid

0.6%

GenAI

0.4%

Social paid

0.4%

05

Network history

Running liveMediavinejoined Sep 2026, live for 6 daysad config found on the site