Gaming·100K to 1M visits a month·18 peers·running Venatus, Publisher Collective
Traffic148K
CategoryGaming
Band100K to 1M
Peers compared18
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares220median 4 · over
Demand partnershow many SSPs get a bid request16median 0 · over
Ads.txt entriessellers the site authorizes0median 100 · under
Domain Ratingbacklink authority, for context49median 34 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 33%
Price floorsyours: nopeers 17%
Header biddingyours: yespeers 33%
Interstitialyours: nopeers 17%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 17%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindWe found no active ads.txt entries. Peers in your band authorize a median of 100 sellers, and buyers use that file to decide whether your inventory is legitimate.
watchYou declare 220 ad placements against a peer median of 4. That is more inventory than three quarters of sites like yours, which is worth weighing against page speed.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site