Food & Recipes·10K to 100K visits a month·3,014 peers·running Raptive
Traffic99K
CategoryFood & Recipes
Band10K to 100K
Peers compared3,014
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares80median 16 · over
Demand partnershow many SSPs get a bid request10median 10
Ads.txt entriessellers the site authorizes71median 144
Domain Ratingbacklink authority, for context59median 34 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 77%
Price floorsyours: nopeers 45%
Header biddingyours: nopeers 47%
Interstitialyours: yespeers 39%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 45%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
watchYou declare 80 ad placements against a peer median of 16. That is more inventory than three quarters of sites like yours, which is worth weighing against page speed.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site