Finance·100K to 1M visits a month·24 peers·running Refinery89
Traffic154K
CategoryFinance
Band100K to 1M
Peers compared24
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares23median 0 · over
Demand partnershow many SSPs get a bid request1median 0 · over
Ads.txt entriessellers the site authorizes275median 629
Domain Ratingbacklink authority, for context37median 51
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 13%
Price floorsyours: yespeers 17%
Header biddingyours: yespeers 25%
Interstitialyours: nopeers 8%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 13%
03
What to look at
Nothing stands out. Every figure we can read sits inside the middle half of your peers, and you declare the setup features most of them declare.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site