Lifestyle·10K to 100K visits a month·22 peers·running Raptive
Traffic23K
CategoryLifestyle
Band10K to 100K
Peers compared22
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares12median 7
Demand partnershow many SSPs get a bid request9median 8
Ads.txt entriessellers the site authorizes71median 144
Domain Ratingbacklink authority, for context70median 52 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 59%
Price floorsyours: nopeers 32%
Header biddingyours: nopeers 36%
Interstitialyours: yespeers 32%
Infinite scrollyours: nopeers 5%
Videoyours: nopeers 32%
03
What to look at
Nothing stands out. Every figure we can read sits inside the middle half of your peers, and you declare the setup features most of them declare.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site