Travel·1M and above visits a month·44 peers·running Google AdSense
Traffic16.1M
CategoryTravel
Band1M and above
Peers compared44
Too few sites in this category at exactly this size, so the peer group was widened to 1M and above visits a month.
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares1median 0 · over
Demand partnershow many SSPs get a bid request0median 0
Ads.txt entriessellers the site authorizes41median 614 · under
Domain Ratingbacklink authority, for context78median 69 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 7%
Price floorsyours: nopeers 0%
Header biddingyours: nopeers 7%
Interstitialyours: nopeers 7%
Infinite scrollyours: nopeers 2%
Videoyours: nopeers 0%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindYour ads.txt authorizes 41 sellers against a peer median of 614. A short file can leave demand unable to bid.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site