Finance·10K to 100K visits a month·14 peers·running Raptive
Traffic13K
CategoryFinance
Band10K to 100K
Peers compared14
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares7median 0
Demand partnershow many SSPs get a bid request8median 0
Ads.txt entriessellers the site authorizes110median 136
Domain Ratingbacklink authority, for context38median 40
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 36%
Price floorsyours: nopeers 29%
Header biddingyours: nopeers 29%
Interstitialyours: yespeers 7%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 29%
03
What to look at
Nothing stands out. Every figure we can read sits inside the middle half of your peers, and you declare the setup features most of them declare.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site