Sports·100K to 1M visits a month·182 peers·running Google Ad Manager
Traffic189K
CategorySports
Band100K to 1M
Peers compared182
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares1median 0 · over
Demand partnershow many SSPs get a bid request0median 0
Ads.txt entriessellers the site authorizes0median 516 · under
Domain Ratingbacklink authority, for context58median 33 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 3%
Price floorsyours: nopeers 3%
Header biddingyours: nopeers 10%
Interstitialyours: nopeers 1%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 1%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindWe found no active ads.txt entries. Peers in your band authorize a median of 516 sellers, and buyers use that file to decide whether your inventory is legitimate.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site