Food & Recipes·100K to 1M visits a month·51 peers·running Publift
Traffic377K
CategoryFood & Recipes
Band100K to 1M
Peers compared51
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares0median 110 · under
Demand partnershow many SSPs get a bid request0median 10
Ads.txt entriessellers the site authorizes696median 71 · over
Domain Ratingbacklink authority, for context61median 46 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 69%
Price floorsyours: nopeers 14%
Header biddingyours: nopeers 16%
Interstitialyours: nopeers 59%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 12%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindYou declare 0 ad placements. Three quarters of your peers declare 3.5 or more, and the middle of the pack sits at 110.
behindLazy loading is not declared in your config, and 69% of your peers declare it.
behindInterstitial is not declared in your config, and 59% of your peers declare it.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site