Health·100K to 1M visits a month·37 peers·running Raptive
Traffic156K
CategoryHealth
Band100K to 1M
Peers compared37
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares48median 0 · over
Demand partnershow many SSPs get a bid request6median 0 · over
Ads.txt entriessellers the site authorizes93median 200
Domain Ratingbacklink authority, for context24median 60 · under
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 14%
Price floorsyours: nopeers 5%
Header biddingyours: nopeers 11%
Interstitialyours: yespeers 5%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 5%
03
What to look at
Nothing stands out. Every figure we can read sits inside the middle half of your peers, and you declare the setup features most of them declare.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site