Travel·10K to 100K visits a month·918 peers·running SHE Media
Traffic12K
CategoryTravel
Band10K to 100K
Peers compared918
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares2median 25
Demand partnershow many SSPs get a bid request1median 38
Ads.txt entriessellers the site authorizes346median 144 · over
Domain Ratingbacklink authority, for context21median 32 · under
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 65%
Price floorsyours: nopeers 53%
Header biddingyours: yespeers 57%
Interstitialyours: nopeers 18%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 53%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindLazy loading is not declared in your config, and 65% of your peers declare it.
behindPrice floors is not declared in your config, and 53% of your peers declare it.
behindVideo is not declared in your config, and 53% of your peers declare it.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site