Lifestyle·under 1M visits a month·41 peers·running Mediavine
Traffic66K
CategoryLifestyle
Bandunder 1M
Peers compared41
Too few sites in this category at exactly this size, so the peer group was widened to under 1M visits a month.
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares925median 3 · over
Demand partnershow many SSPs get a bid request37median 0
Ads.txt entriessellers the site authorizes138median 96
Domain Ratingbacklink authority, for context46median 31 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 44%
Price floorsyours: yespeers 27%
Header biddingyours: yespeers 27%
Interstitialyours: nopeers 27%
Infinite scrollyours: nopeers 2%
Videoyours: yespeers 27%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
watchYou declare 925 ad placements against a peer median of 3. That is more inventory than three quarters of sites like yours, which is worth weighing against page speed.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site