Gaming·10K to 100K visits a month·69 peers·running Publisher Collective
Traffic52K
CategoryGaming
Band10K to 100K
Peers compared69
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares128median 1 · over
Demand partnershow many SSPs get a bid request16median 0 · over
Ads.txt entriessellers the site authorizes738median 129 · over
Domain Ratingbacklink authority, for context32median 18 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 20%
Price floorsyours: nopeers 10%
Header biddingyours: yespeers 20%
Interstitialyours: nopeers 14%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 9%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
watchYou declare 128 ad placements against a peer median of 1. That is more inventory than three quarters of sites like yours, which is worth weighing against page speed.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site