Pets·10K to 100K visits a month·61 peers·running Mediavine
Traffic15K
CategoryPets
Band10K to 100K
Peers compared61
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares25median 6 · over
Demand partnershow many SSPs get a bid request38median 1 · over
Ads.txt entriessellers the site authorizes144median 116
Domain Ratingbacklink authority, for context24median 34
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 49%
Price floorsyours: yespeers 21%
Header biddingyours: yespeers 26%
Interstitialyours: yespeers 31%
Infinite scrollyours: nopeers 0%
Videoyours: yespeers 21%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
watchYou declare 25 ad placements against a peer median of 6. That is more inventory than three quarters of sites like yours, which is worth weighing against page speed.
aheadYour config calls 38 demand partners, more than three quarters of your peers.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site