News & Media·10K to 100K visits a month·733 peers·running Infolinks
Traffic16K
CategoryNews & Media
Band10K to 100K
Peers compared733
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares0median 0
Demand partnershow many SSPs get a bid request0median 0
Ads.txt entriessellers the site authorizes54median 163 · under
Domain Ratingbacklink authority, for context62median 43 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 7%
Price floorsyours: nopeers 3%
Header biddingyours: nopeers 11%
Interstitialyours: nopeers 4%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 3%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindYour ads.txt authorizes 54 sellers against a peer median of 163. A short file can leave demand unable to bid.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site