Travel·10K to 10M visits a month·26 peers·running Mediavine
Traffic140K
CategoryTravel
Band10K to 10M
Peers compared26
Too few sites in this category at exactly this size, so the peer group was widened to 10K to 10M visits a month.
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares950median 1 · over
Demand partnershow many SSPs get a bid request38median 0 · over
Ads.txt entriessellers the site authorizes144median 144
Domain Ratingbacklink authority, for context17median 37 · under
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 35%
Price floorsyours: yespeers 27%
Header biddingyours: yespeers 27%
Interstitialyours: nopeers 8%
Infinite scrollyours: nopeers 0%
Videoyours: yespeers 27%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
watchYou declare 950 ad placements against a peer median of 1. That is more inventory than three quarters of sites like yours, which is worth weighing against page speed.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site