Sports·10K to 100K visits a month·168 peers·running Publift
Traffic19K
CategorySports
Band10K to 100K
Peers compared168
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares8median 0 · over
Demand partnershow many SSPs get a bid request4median 0 · over
Ads.txt entriessellers the site authorizes748median 144 · over
Domain Ratingbacklink authority, for context62median 34 · over
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 21%
Price floorsyours: nopeers 13%
Header biddingyours: yespeers 15%
Interstitialyours: nopeers 11%
Infinite scrollyours: nopeers 1%
Videoyours: nopeers 12%
03
What to look at
Nothing stands out. Every figure we can read sits inside the middle half of your peers, and you declare the setup features most of them declare.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site