Food & Drink·10K to 100K visits a month·153 peers·running Infolinks
Traffic15K
CategoryFood & Drink
Band10K to 100K
Peers compared153
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares0median 7
Demand partnershow many SSPs get a bid request0median 8
Ads.txt entriessellers the site authorizes50median 144 · under
Domain Ratingbacklink authority, for context41median 38
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 50%
Price floorsyours: nopeers 32%
Header biddingyours: nopeers 39%
Interstitialyours: nopeers 25%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 32%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindYour ads.txt authorizes 50 sellers against a peer median of 144. A short file can leave demand unable to bid.
behindLazy loading is not declared in your config, and 50% of your peers declare it.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site