Lifestyle·10K to 100K visits a month·22 peers·running Mediavine
Traffic16K
CategoryLifestyle
Band10K to 100K
Peers compared22
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares25median 7
Demand partnershow many SSPs get a bid request38median 8 · over
Ads.txt entriessellers the site authorizes144median 144
Domain Ratingbacklink authority, for context37median 53
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 59%
Price floorsyours: yespeers 27%
Header biddingyours: yespeers 32%
Interstitialyours: nopeers 36%
Infinite scrollyours: nopeers 5%
Videoyours: yespeers 27%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
aheadYour config calls 38 demand partners, more than three quarters of your peers.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site