Food & Recipes·100K to 1M visits a month·1,303 peers·running Raptive
Traffic165K
CategoryFood & Recipes
Band100K to 1M
Peers compared1,303
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares108median 130
Demand partnershow many SSPs get a bid request9median 10 · under
Ads.txt entriessellers the site authorizes71median 71
Domain Ratingbacklink authority, for context49median 50
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: yespeers 79%
Price floorsyours: nopeers 24%
Header biddingyours: nopeers 25%
Interstitialyours: yespeers 58%
Infinite scrollyours: nopeers 1%
Videoyours: nopeers 24%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
behindYour config calls 9 demand partners. The peer median is 10, so most sites like yours are running a wider auction.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site