Travel·10K to 100K visits a month·39 peers·running Refinery89
Traffic11K
CategoryTravel
Band10K to 100K
Peers compared39
01
Where you sit
The gray band is the middle half of your peers. The hairline is the median, the light marker is you.
Ad placementshow many slots the config declares24median 2 · over
Demand partnershow many SSPs get a bid request1median 0
Ads.txt entriessellers the site authorizes276median 142 · over
Domain Ratingbacklink authority, for context25median 31
02
Setup features
Read from the config file your ad platform serves, and from your peers'.
Lazy loadingyours: nopeers 31%
Price floorsyours: nopeers 23%
Header biddingyours: yespeers 26%
Interstitialyours: nopeers 13%
Infinite scrollyours: nopeers 0%
Videoyours: nopeers 23%
03
What to look at
Each line is a measured gap. None of it is an opinion about what you should earn.
watchYou declare 24 ad placements against a peer median of 2. That is more inventory than three quarters of sites like yours, which is worth weighing against page speed.
Revenue is left out on purpose. Our estimate models RPM from traffic geography and category and does not know which network you run, so it cannot support a comparison against peers. Compare another site